Strategic Orientation

From yesterday to tomorrow

Guide your brand and growth with data-driven approach and industry expertise

Market Screening and Consumer Behaviour

A live window to a fast changing environment

• Market data collection and analysis
• Regional market differentiation
• Data-led distribution analysis
• Consumer profiling
• Consumer segmentation
• Consumer preferences and trends

Brands and Competitive Benchmarking

A live window to a fast changing environment

• 360° brand strategy analysis (image, product, communication & distribution)
• Brand audit, brand listing & positioning
• Best practices & key success factors
• Trends, quarterly brand monitoring and strategic analysis

New Business Models and Strategies

Leverage trends and best growth opportunities

• Partner screening and sourcing
• Data-led store localization strategy
• In-store space strategies
• Travel retail monitoring
• Monthly reports and activations

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